Rauw Alejandro

Despacito, a song by Puerto Rican singer Luis Fonsi with Daddy Yankee was released in the year. It became the most streamed song at that time within six month. This mix of reggaeton and pop music didn't just bring interest back to the genre, but also to Latin music generally. In 2015, there were only two predominantly Spanish-language songs in the Billboard Top 100 and in 2016 there were four. When Despacito was at its height, the band's success in 2017, 19 songs mainly composed in Spanish hit at the very top of 100. The number grew to 41 by 2020. Following the time that Justin Bieber released his bilingual remix of Despacito in 2017, many popular musicians began to join forces with reggaeton performers. Drake and Bad Bunny worked together on MIA (2018) as did Madonna and Maluma on Medellin, Madonna and Maluma collaborated on Medellin and Medellin in 2019 At the time of 2020, some reggaeton stars were complaining about that the genre was moving towards mainstream, but a new generation such as Rauw Alejandro, aimed to maintain the pace of evolution in reggaeton. The genre often incorporated elements from electronic dance music, along with other styles.